AI in Journalism

Partnership with Axel Springer to Deepen Beneficial Use of AI in Journalism

Axel Springer becomes the first global publishing house to collaborate with OpenAI on advancing the integration of journalism into AI technologies.

Berlin, Germany, December 13, 2023 — Axel Springer, a leading media and technology company, has forged an unprecedented partnership with OpenAI, marking a significant stride in the convergence of journalism and artificial intelligence (AI). This groundbreaking collaboration aims to fortify independent journalism in the era of AI, elevating content experiences and fostering sustainable prospects for the future of journalism.

The partnership revolves around the enrichment of ChatGPT, OpenAI’s advanced language model, with recent and authoritative content from Axel Springer’s array of media brands, including POLITICO, BUSINESS INSIDER, and prominent European properties like BILD and WELT. Users of ChatGPT will now receive summaries of select global news content from Axel Springer, encompassing otherwise paid material. Importantly, ChatGPT’s responses to user queries will transparently attribute and link to the full articles, ensuring clarity and facilitating further exploration.

Beyond content integration, the collaboration supports Axel Springer’s ongoing AI-driven ventures that leverage OpenAI’s sophisticated language models. Axel Springer’s media brands’ quality content will contribute to the advancement of OpenAI’s large language models through training processes.

Mathias Döpfner, CEO of Axel Springer, expressed enthusiasm about the partnership, stating, “We want to explore the opportunities of AI empowered journalism – to bring quality, societal relevance and the business model of journalism to the next level.”

Brad Lightcap, COO of OpenAI, emphasized the commitment to working with publishers globally, stating, “This partnership with Axel Springer will help provide people with new ways to access quality, real-time news content through our AI tools.”

Axel Springer, operating in more than 40 countries, has successfully transitioned from a traditional print media company to a digital publishing leader. The collaboration with OpenAI aligns with Axel Springer’s vision to become the global market leader in digital content and digital classifieds through accelerated growth.

This pioneering partnership exemplifies the convergence of journalism and AI, signaling a new era for content experiences and reaffirming the commitment to advancing the responsible use of AI in journalism.

For more information, visit OpenAI’s Blog.